Meet Ubuntu, East Africa's First AI-Powered Insurance Platform
Implemented an extensive research programme in 2022 to identify and understand the core audience for Ubuntu Insurance’s groundbreaking AI-powered proposition. Spearheaded digital research utilising Typeform-powered front-end interfaces to gather comprehensive consumer insights across East Africa. Leveraged research findings to develop a distinctive brand identity and web portal that authentically reflects Ubuntu Insurance’s innovative approach whilst resonating with the identified target audience, establishing a foundation for the region’s first AI-driven insurance experience.
Developed and executed a comprehensive research and brand development strategy for Ubuntu Insurance, East Africa's first AI-powered insurance company, delivering critical market insights and complete brand implementation that positioned the company for successful market entry.
Brand partner
Ubuntu
Creative direction
Brand identity Design, Insurance Portal Design
What we did
Brand Identity Design, Customer Portal Design, Research
What drives our vision
At DB, creative force inspires every project, brand, and digital story we build, guided by clarity, trust, and bold goals
DB shapes brand journeys with energy, skill, and vision. Our team’s passion for design, strategy, and smart tech ensures every project inspires real audience connection.
team Involved: JB, KE
0
Our address
JHB
Team size
0
Total growth
$0M
