Discover House of Nyama, QMP's new chain of Butcheries
Implemented a research-driven approach to generate a suitable brand name backed by solid consumer insights and market analysis, leveraging our deep understanding of QMP gained from designing packaging for their range of sausages, chicken capon, beef chipolata, and other products ten years prior. Spearheaded the development of a complete brand identity, interior architecture, and brand experience design that authentically reflects the butchery proposition. Crafted a versatile design system that seamlessly adapts to various store formats, ensuring the brand identity and customer experience remain consistent and impactful whether in large flagship locations or smaller neighbourhood stores across Kenya’s diverse retail landscape.
Developed and executed a comprehensive brand creation and experience design strategy for House of Nyama, QMP's new chain of butcheries across Kenya, including complete brand development from naming through to implementation across multiple retail formats.
Brand partner
Quality Meat Packers
Creative direction
Brand identity Design System
What we did
Naming Generation, Brand Identity Design, Packaging Design, Signage, Interior Architecture
What drives our vision
At DB, creative force inspires every project, brand, and digital story we build, guided by clarity, trust, and bold goals
DB shapes brand journeys with energy, skill, and vision. Our team’s passion for design, strategy, and smart tech ensures every project inspires real audience connection.
team Involved: JB, KE
0
Our address
JHB
Team size
0
Total growth
$0M
